I must admit that when they asked me to give the keynote address at the National Car Rental Convention in Las Vegas I couldn't understand why they wanted to hear from me. As it turns out, so many of the rental operators are facing the same challenges that we all face in business, from staffing issues to government regulation.
My message to the franchisors and franchisees (some of which were ours from Rent-a-Wreck/Priceless) was very simple: all politics is local and get involved. I know that is not the first time people have heard that expression from Tip O'Neil's book, but the truth is more business people need to educate our elected officials on how our business works and the jobs we provide.
Whether you provide three or four jobs, or 1,000...those jobs are important to the people who have been elected to public office.
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